Top 5 Social Apps Performance in South America Q3 2025

In the third quarter of 2025, South America's social app landscape showed dynamic trends across downloads, revenue, and active users, with insights derived from Sensor Tower's comprehensive data.

TikTok Lite - Save Data & Fast saw a robust performance in revenue, peaking at approximately $1.8M in early September. Downloads were strong, reaching around 2.8M in mid-August, while weekly active users consistently hovered around 230M, peaking at 237M in early September.

Instagram experienced a decrease in weekly revenue, closing the quarter at roughly $244K. Downloads fluctuated but remained high, with a peak of 1.6M in late July. Active users stayed stable around 162M throughout the quarter.

Facebook maintained steady revenue, with a slight increase to $83K by the end of September. Downloads showed minor fluctuations, reaching about 1.1M in late September. Active users remained consistent, averaging around 151M.

Threads exhibited a decline in downloads from 917K in late July to 441K by the end of September. Active users, however, showed a steady increase, exceeding 61M by mid-September.

Kwai Lite-versão leve do Kwai displayed a stable revenue trend, ending the quarter at around $41K. Downloads fluctuated, with a low of 445K in late September. Active users remained around 32M, with minor variations.

These insights offer a snapshot of the evolving social app market in South America. For more detailed analysis, visit Sensor Tower's platform.